Website Privacy Policy

Earthrise Counseling, LLC
Effective Date: October 10th, 2026
Website: https://earthrisecounseling.com

1. Introduction & Commitment to Privacy

At Earthrise Counseling, LLC (“Earthrise Counseling,” “the practice”, “We”, or “I”), privacy, confidentiality, and respect for personal information are foundational to the practice’s professional values.

Earthrise Counseling is an independently operated, Arizona-based online counseling practice serving adults in Arizona, Colorado, Florida, Minnesota, Ohio, and Texas.

This Website Privacy Policy explains how information may be collected, used, stored, shared, and protected when you visit EarthriseCounseling.com, submit an inquiry, subscribe to blog updates, or interact with services linked through the website.

Earthrise Counseling strives to handle personal information thoughtfully and responsibly, consistent with applicable privacy laws, professional standards, and reasonable information-security practices.

By using this website, you acknowledge that information may be processed as described in this policy. Where consent is legally required, it will be requested separately.

2. Website Privacy & Clinical Confidentiality

This Website Privacy Policy applies primarily to information collected through EarthriseCounseling.com and its associated public-facing website features.

Information collected in connection with counseling services may be subject to additional confidentiality obligations under the Health Insurance Portability and Accountability Act of 1996 (HIPAA), applicable state laws, and professional ethical standards.

Earthrise Counseling maintains clinical and practice-management information through designated systems, including SimplePractice.

The public website and its general contact forms are not intended to function as an electronic health record, secure client portal, or confidential clinical communication system.

Visiting this website, subscribing to blog updates, or submitting a general inquiry does not, by itself, establish an ongoing therapist-client relationship.

Personal or health information disclosed during an initial consultation may nevertheless be subject to applicable privacy and confidentiality protections.

For additional information regarding the use and disclosure of protected health information, please refer to Earthrise Counseling’s separate Notice of Privacy Practices, once published.

3. Information Collected Through This Website

Earthrise Counseling may collect or receive information in the following categories.

Information You Voluntarily Provide

When you complete a contact form, subscribe to the blog, or communicate with the practice, you may provide information such as:

• Your name
• Email address
• Telephone number
• Information included in an inquiry or message
• Blog subscription preferences
• Other information you voluntarily choose to provide

Visitors are encouraged to share only the information reasonably necessary for their inquiry.

Automatically Collected Information

When you visit the website, WordPress.com and associated technologies may collect certain technical and usage information, including:

• Internet Protocol (IP) address
• Browser and device information
• Operating system information
• Pages visited and website interactions
• Date and time of visits
• Referring websites or traffic sources
• Cookie or similar technology identifiers
• Approximate geographic information derived from technical data

The information collected may vary according to website settings, browser preferences, and the services or features being used.

4. Website Contact Forms & Inquiries

Earthrise Counseling provides website contact forms for general inquiries, administrative questions, speaking or consultation requests, and other practice-related correspondence.

Contact form submissions are processed through WordPress.com and may include the information entered into the form, submission date and time, source information, and IP address.

Contact form submissions also generate email notifications sent to Earthrise Counseling’s managed Google Workspace email account.

As a result, information submitted through a contact form may be retained in both WordPress.com and Google Workspace.

Submitted information is used to:

• Review and respond to inquiries
• Provide general information about available services
• Facilitate administrative communication
• Respond to professional or organizational inquiries
• Maintain appropriate records of correspondence
• Support website administration, security, and spam prevention

Earthrise Counseling’s practice owner currently serves as the sole website administrator and manages administrative access to submitted contact form information.

Website contact forms should not be used to submit detailed clinical histories, highly sensitive health information, emergency requests, or information requiring immediate attention.

Because contact form information may be transmitted through email and processed by website service providers, visitors should use discretion when deciding what information to include.

5. Blog Subscriptions & Email Notifications

Visitors may voluntarily subscribe to the Earthrise Counseling blog to receive notifications of newly published content.

Subscriptions are managed through WordPress.com and associated subscription services.

Information collected for subscription purposes may include email addresses, subscription preferences, subscription dates, and relevant technical information.

This information is used to administer subscriptions and deliver requested blog notifications.

Subscribers may unsubscribe through the links or options provided in subscription emails or through applicable WordPress.com subscription settings.

Subscribing to the blog does not establish a therapist-client relationship or enrollment in counseling services.

Blog subscriptions are separate from clinical records and are not used to provide individualized counseling services.

Earthrise Counseling does not automatically enroll individuals in blog subscriptions as a condition of receiving counseling services.

6. Appointment Scheduling & Virtual Consultations

Earthrise Counseling utilizes different technology services for prospective-client consultations and established-client counseling appointments.

Complimentary 15-Minute Consultations

Complimentary initial consultations are scheduled through Google Calendar using a managed Google Workspace account.

Consultations are conducted through Google Meet.

Scheduling a consultation may involve providing information such as your name, email address, appointment preferences, and other information requested during scheduling.

This information is used to coordinate consultations, provide appointment details, and facilitate related communications.

Established-Client Scheduling

Scheduling for established counseling clients is managed through SimplePractice.

Information entered into SimplePractice is subject to the platform’s applicable agreements and privacy practices, as well as Earthrise Counseling’s professional and legal confidentiality obligations.

Visitors who follow scheduling links from this website may be directed to external platforms governed by their own privacy and security practices.

7. Technology Providers & Third-Party Services

Earthrise Counseling utilizes several technology providers to support the website, communications, administrative functions, clinical documentation, and delivery of online counseling services.

Google Workspace

Earthrise Counseling uses a managed Google Workspace account for professional communications and administrative activities, including:

• Gmail for professional email correspondence
• Google Voice for the practice telephone number, calls, and text communications
• Google Calendar for complimentary consultation scheduling
• Google Meet for complimentary virtual consultations

Earthrise Counseling maintains a HIPAA Business Associate Agreement with Google.

Services used to handle protected health information are selected from applicable Google Workspace functionality covered by that agreement and are subject to appropriate administrative and security configurations.

SimplePractice

SimplePractice is Earthrise Counseling’s primary electronic health record, practice-management, established-client scheduling, and telehealth platform.

It supports clinical documentation, intake paperwork, client records, appointment coordination, and counseling sessions.

SimplePractice provides contractual privacy and security protections, including a HIPAA Business Associate Agreement applicable to its services.

Zoom

Earthrise Counseling maintains Zoom as a backup telehealth platform if SimplePractice telehealth becomes unavailable or experiences technical difficulties.

The practice maintains a HIPAA Business Associate Agreement with Zoom.

When Zoom is used for counseling services, appropriate account settings and security measures are employed to support confidentiality.

WordPress.com

EarthriseCounseling.com is hosted through WordPress.com, a service operated by Automattic.

WordPress.com supports website hosting, contact forms, blog subscriptions, website administration, and related functionality.

Automattic may process certain visitor information in connection with these services, in accordance with its applicable privacy notices and policies.

For additional information, please review:

• Automattic Privacy Notice for Visitors to Users’ Sites
• Automattic Privacy Policy

A Business Associate Agreement with one service provider does not extend automatically to unrelated providers, services, or features. Earthrise Counseling does not use its public WordPress.com contact forms as a substitute for its designated clinical record and communication systems.

8. Cookies, Website Analytics & Tracking Technologies

EarthriseCounseling.com may use cookies, tracking pixels, and similar technologies associated with WordPress.com, website functionality, and enabled third-party services.

Cookies are small data files stored on a visitor’s device. Tracking pixels and related technologies may help measure website usage and performance.

Depending on the website’s configuration, these technologies may be used to:

• Support essential website functionality
• Maintain preferences or session-related settings
• Monitor website traffic and performance
• Understand how visitors interact with website content
• Support website security and spam prevention
• Enable subscription or embedded-content features

WordPress.com and Jetpack may use website statistics tools that record information about visits and page views.

Certain third-party features or embedded content may also collect information when visitors interact with them.

Managing Cookies

Visitors may control or restrict cookies through their browser settings.

Disabling some cookies may affect website functionality or prevent certain features from operating as intended. Blocking cookies may not prevent every tracking pixel or similar technology from loading.

Additional information is available through the Automattic Cookie Policy.

Earthrise Counseling periodically reviews the website’s available privacy and analytics settings to support appropriate information handling.

9. Embedded Content & External Websites

EarthriseCounseling.com may include links to external resources, publications, scheduling services, professional organizations, videos, or other third-party websites.

Embedded content may function in a manner similar to visiting the originating website directly.

External providers may collect technical information, use cookies, or process information associated with interactions with their services.

Earthrise Counseling does not control the privacy or security practices of external websites and encourages visitors to review the privacy policies of those services before providing personal information.

Links to external resources are provided for informational or administrative purposes and do not necessarily indicate endorsement of their privacy practices.

10. How Website Information Is Used

Information collected through the website may be used for legitimate practice and website administration purposes, including:

• Responding to inquiries and correspondence
• Providing requested information about services
• Coordinating complimentary consultations
• Delivering requested blog notifications
• Managing professional inquiries and speaking requests
• Maintaining website functionality
• Monitoring website performance
• Detecting or preventing spam, fraud, or unauthorized activity
• Maintaining appropriate administrative records
• Complying with applicable legal and professional obligations

Website information is not automatically incorporated into a clinical record merely because an individual visits the site or subscribes to blog updates.

If an inquiry leads to the establishment of a counseling relationship, relevant information may be collected or documented separately in the practice’s designated clinical systems, consistent with applicable privacy requirements.

11. Information Sharing & Disclosure

Earthrise Counseling may share or make information available to third-party service providers to the extent reasonably necessary to operate the website, deliver requested services, maintain communications, or fulfill legitimate administrative purposes.

These providers may include website hosting services, email and communication platforms, scheduling providers, and other authorized technology services.

Information may also be disclosed when required by applicable law, legal process, or other legally authorized circumstances.

Earthrise Counseling does not treat general website inquiries or blog subscriptions as authorization to disclose confidential clinical information for unrelated purposes.

When information constitutes protected health information under applicable law, its use and disclosure are governed by the relevant legal requirements and Earthrise Counseling’s Notice of Privacy Practices.

12. Administrative Access & Information Security

Earthrise Counseling is an independently operated private practice. The practice owner currently serves as the sole website administrator.

The practice employs reasonable administrative and technical safeguards intended to help protect information against unauthorized access, alteration, disclosure, or loss.

These safeguards include appropriate account-access management, authentication practices, use of designated professional technology services, and attention to the confidentiality of practice-related communications.

Third-party technology providers maintain their own security infrastructure, administrative procedures, and data-processing practices.

Although Earthrise Counseling takes reasonable precautions to support information security, no website, online platform, or electronic communication method can be guaranteed to be completely secure.

Administrative access by the practice owner does not eliminate the possibility that authorized service providers may process information in accordance with their agreements and policies.

13. Information Retention & Deletion

Earthrise Counseling does not maintain a fixed retention period for all information collected through this website.

Contact form submissions and associated email notifications may be retained for communication, administrative, security, and recordkeeping purposes.

Website submissions may be reviewed and deleted when no longer needed for their intended purpose, subject to applicable legal, professional, and record-retention requirements.

Deleting a contact form response from WordPress.com does not necessarily delete corresponding Google Workspace email notifications, provider-maintained records, or backup copies.

Blog subscription information may be retained while a subscription remains active. Additional information may remain subject to the retention and deletion practices of WordPress.com and associated service providers.

Certain technical information, security logs, or website analytics information may be retained according to the applicable provider’s policies.

Visitors may request correction or deletion of personal information they have submitted, subject to applicable legal obligations, technical limitations, and other lawful reasons for retention.

Clinical records maintained through SimplePractice are governed by separate legal, professional, and clinical record-retention requirements.

14. Visitor Privacy Rights & Requests

Depending on applicable law and the nature of the information involved, visitors may have rights to request:

• Information about personal data collected or maintained
• Access to personal information they have provided
• Correction of inaccurate information
• Deletion of certain personal information
• Information regarding applicable data-processing practices
• Changes to or termination of blog subscriptions

Requests may be submitted using the contact information provided below.

Earthrise Counseling will review requests in accordance with applicable privacy laws, professional obligations, and available technical capabilities.

To protect personal information, reasonable verification of identity may be necessary before fulfilling certain requests.

Some information may need to be retained for legitimate legal, administrative, security, or professional purposes.

Requests involving protected health information or clinical records are subject to the rights and procedures described in the separate Notice of Privacy Practices.

15. Children’s Privacy & Age of Intended Audience

Earthrise Counseling provides professional counseling services exclusively to adults aged 18 and older.

This website is intended primarily for adults seeking information about counseling services, professional resources, and related educational content. It is not directed toward children or minors under the age of 18.

Earthrise Counseling does not knowingly solicit personal information from individuals under 18 through its website contact forms or subscription services.

If the practice becomes aware that personal information has been submitted by an individual under 18, the information will be reviewed and, when appropriate, deleted or otherwise handled in accordance with applicable privacy laws and record-retention obligations.

Earthrise Counseling recognizes the additional protections established under the Children’s Online Privacy Protection Act (COPPA) for personal information collected online from children under 13.

16. Website Use, Counseling Services & Emergencies

The information provided through EarthriseCounseling.com is intended for general educational and informational purposes.

Website content, blog publications, contact form submissions, and electronic correspondence do not independently establish a therapist-client relationship or replace individualized mental health assessment or treatment.

The website and its contact forms are not monitored as emergency or crisis-response services.

If you are experiencing an immediate emergency, call 9-1-1 or your local emergency services.

Individuals in the United States experiencing emotional distress or a mental health crisis may call or text 9-8-8 to reach the Suicide & Crisis Lifeline.

For additional information, visit 988lifeline.org.

17. Changes to This Privacy Policy

Earthrise Counseling may revise this Website Privacy Policy periodically to reflect changes in website features, technology providers, information-handling practices, legal requirements, or professional responsibilities.

Updates will be posted on this page with a revised effective date.

Visitors are encouraged to review this policy periodically to remain informed about current website privacy practices.

18. Contact Information

For questions concerning this Website Privacy Policy or requests involving information submitted through the website, please contact:

Lisa Marie Persaud, LPC, NCC
Founder & Licensed Professional Counselor
Earthrise Counseling, LLC

Peoria, Arizona 85345
Email: LisaMarie@EarthriseCounseling.com
Phone: (602) 888-6729
Website: https://earthrisecounseling.com

Website privacy inquiries are generally handled during regular practice hours:

Tuesday–Friday
9:00 AM–5:00 PM Arizona Time (MST)

For inquiries involving protected health information, clinical records, or HIPAA privacy rights, please consult Earthrise Counseling’s separate Notice of Privacy Practices.